Khan W, Farhan KA, Hossain MB. HOLISTIC MARKETING AND SUSTAINABILITY: INSIGHTS FROM A BIBLIOMETRIC ANALYSIS OF GLOBAL RESEARCH. BJMSR [Internet]. 2024 Dec. 16 [cited 2025 Oct. 6];9(6):17-30. Available from: http://cribfb.com/journal/index.php/BJMSR/article/view/2260