Current Issue

Vol 5 No 1 (2021): International Journal of Marketing Research Innovation

Editor-in-Chief of the IJMRI Journal:
Professor Dr. Werner Krings, Framingham State University, USA
General Information of IJMRI
ISSN: 2576-4101 (Print)
ISSN: 2576-4098 (Online)
Publisher: Centre for Research on Islamic Banking & Finance and Business
Contact Information
Management Office: 8700, Broadway St., Houston, TX-77061, USA
Publication and Update
Last day of Every Month

Published: 2021-02-20

Research Articles

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Aims & Scope

International Journal of Marketing Research Innovation (IJMRI) is an international, double-blind peer-reviewed journal for marketing academics. IJMRI aims is to provide to the field of marketing research such as:

  • Marketing Strategy Pricing
  • Relationship Marketing
  • Business Marketing
  • Social Marketing
  • Internet Marketing
  • Advertising
  • Branding
  • Customer Service
  • And Customer Behavior Analysis
  • Marketing & Planning
  • Marketing Needs & Finance
  • Marketing and Corporate Innovation Restructuring
  • Customer Relations, Marketing Research
  • Market Segmentation
  • Positioning, Pricing
  • Business-To-Business and Network Marketing
  • Marketing Theory
  • Advertising
  • Consumer Behaviour
  • Sales Management
  • Advertising & Promotion Management
  • Marketing Strategy
  • Customer Loyalty
  • Marketing Segmentation and Targeting
  • Customer Value Modelling
  • Business Information Systems
  • Business Law
  • Communication
  • Direct Marketing
  • E-Commerce
  • Global Business
  • Marketing Research
  • Marketing Theory & Applications
  • Office Administration/Management
  • Retailing
  • Sales/Selling
  • Services
  • Online Branding
  • Strategic Use of IT
  • Multichannel Marketing
  • Digital Marketing
  • Social Media and Social Networks
  • Viral Marketing
  • Mobile Marketing
  • Direct and Interactive B2B Marketing
  • Supply Chain and Logistics Practices
  • and Agricultural Marketing.

International Journal of Marketing Research Innovation currently has an acceptance rate of 59%. The average time between submission and final decision is 15 days and the average time between acceptance and publication is 10 days.



The publisher and journal have a policy of “Zero Tolerance on Plagiarism”. We check the plagiarism issue through two methods: reviewer check and plagiarism prevention tool (

All submissions will be checked by Turnitin before being sent to reviewers.

Keep a Similarity Index <25% and single-source matches are not <2%


Indexing Under Process In:

SCOPUS*, Web of Science*

Other Libraries: