EXAMINING THE REASONS AND POTENTIAL APPLICATIONS OF IOT TECHNOLOGY FOR THE HOTEL INDUSTRY IN BANGLADESH
Keywords:
Internet of Things (IoT), Hotel, Internet, Hotel Industry, Technology, Bangladesh.
Abstract
With different industries, hospitality businesses stand to benefit significantly from the development of the Internet of Things (IoT). The research examines various potential applications for IoT, as well as the factors that led the hotel industry in Bangladesh to adopt the technology. The main issue raised by the statement of the problem is that Bangladeshi hotels need to integrate technology well, which results in poor service, dissatisfied customers, and inefficient operations. To give hotels a competitive edge in the market, this research aims to investigate how IoT can improve these areas. Examining scholarly publications, industry reports, and case studies about IoT technology in HospitalityHospitality, the study's main methodology was a literature review. With this method, the main drivers, obstacles, and possible uses of IoT in the Bangladeshi hotel sector were to be identified. The results emphasize that IoT can extensively improve guest experiences by enabling tailored services, enhancing security measures, and streamlining operations through automation. However, lack of technical expertise, challenges such as high execution costs, and concerns over data privacy were also identified. The key findings indicate that while the potential for IoT in the Bangladeshi hotel industry is extensive, successful accomplishment requires investment in infrastructure, strategic planning, and addressing the identified challenges. The study concludes with recommendations for policymakers and business stakeholders to advance IoT adoption, aiming to raise the standard of hospitality services in Bangladesh.
JEL Classification Codes: L83, L86, R41, Z32, 014, 033.
References
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Atzori, L., Iera, A., & Morabito, G. (2010). The Internet of Things: A survey. Computer Networks, 54(15), 2787-2805. https://doi.org/10.1016/j.comnet.2010.05.010
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Khamesra, B., & Priya, N. (2017). IMPACT OF INTERNET OF THINGS (IOT) IN TERMS OF GUEST SERVICE SATISFACTION IN HOTEL INDUSTRY. World Journal of Engineering, 3(6), 220-233.
Kim, J. J., & Han, H. (2020). Hotel of the future: Exploring the attributes of a smart hotel adopting a mixed-methods approach. Journal of Travel & Tourism Marketing, 37(7), 804-822. https://doi.org/10.1080/10548408.2020.1835788
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Mingjun, W., Zhen, Y., Wei, Z., Xishang, D., Xiaofei, Y., Chenggang, S., ... & Jinghai, H. (2012, October). Research on the experimental systems for the Internet of Things major and application project. In 2012 3rd international conference on system science, engineering design and manufacturing informatization (Vol. 1, pp. 261-263). IEEE. https://doi.org/10.1109/ICSSEM.2012.6340722
Miorandi, D., Sicari, S., De Pellegrini, F., & Chlamtac, I. (2012). Internet of things: Vision, applications and research challenges. Ad hoc networks, 10(7), 1497-1516. https://doi.org/10.1016/j.adhoc.2012.02.016
Perwej, Y., AbouGhaly, M. A., Kerim, B., & Harb, H. A. M. (2019). An extended review of the Internet of Things (IoT) and its promising applications. Communications on Applied Electronics (CAE), 7(26), 8–22.
Shah, S. H., & Yaqoob, I. (2016). A survey: Internet of Things (IOT) technologies, applications and challenges. 2016 IEEE Smart Energy Grid Engineering (SEGE), 381-385. https://doi.org/10.1109/SEGE.2016.7589556
Shani, S., Majeed, M., Alhassan, S., & Gideon, A. (2023). Internet of Things (IoTs) in the hospitality sector: Challenges and opportunities. Advances in Information Communication Technology and Computing: Proceedings of AICTC 2022, 67-81. https://doi.org/10.1007/978-981-19-9888-1_6
Sharma, U., & Gupta, D. (2021, July). Analyzing the applications of Internet of Things in hotel industry. In Journal of Physics: Conference Series (Vol. 1969, No. 1, p. 012041). IOP Publishing. https://doi.org/10.1088/1742-6596/1969/1/012041
Skelia. (2018). How IoT Is Changing the Travel Industry Today and Tomorrow, Retrieved from https://skelia.com/articles/how-iot-is-changing-the-travel-industry-today-and-tomorrow
Sousa, P. J., Tavares, R., Abreu, P., Quintas, M., Reis, A., & Restivo, M. T. (2015, June). Wireless control and network management of door locks. In 2015 3rd Experiment International Conference (exp. at'15) (pp. 141-142). IEEE. https://doi.org/10.1109/EXPAT.2015.7463244
Sousa, C., Pereira, P., de Magalhães, S. T., Santos, L., & Santos, H. (2009). RFID: Big Brother Global?. In Proceedings of the 8th European Conference on Information Warfare and Security, Lisbon.
Turner, B. (2014). When Big Data Meets Big Brother: Why Courts Should Apply United States v. Jones to Protect People's Data. NCJL & Tech., 16, 377.
Vashi, S., Ram, J., Modi, J., Verma, S., & Prakash, C. (2017, February). Internet of Things (IoT): A vision, architectural elements, and security issues. In 2017 international conference on I-SMAC (IoT in Social, Mobile, Analytics and Cloud)(I-SMAC) (pp. 492–496). IEEE. https://doi.org/10.1109/I-SMAC.2017.8058399
Verma, A., & Shukla, V. (2019, February). Analyzing the influence of IoT in Tourism Industry. In Proceedings of international conference on sustainable computing in science, technology, and management (SUSCOM), Amity University Rajasthan, Jaipur-India. http://dx.doi.org/10.2139/ssrn.3358168
Weldhen, J. (2022). How the Internet of Things (IoT) benefits the hospitality industry, MEWS. Retrieved from https://www.mews.com/en/blog/iot-in-hospitality
Zhong, C. L., Zhu, Z., & Huang, R. G. (2015, August). Study on the IOT architecture and gateway technology. In 2015 14th International Symposium on Distributed Computing and Applications for Business Engineering and Science (DCABES) (pp. 196–199). IEEE. https://doi.org/10.1109/DCABES.2015.56
Acropolium. (2023). IoT in HospitalityHospitality: Enhancing guest experiences and security in hotels. Retrieved from https://shorturl.at/agZmh
Alam, T. (2018). A reliable communication framework and its use in Internet of Things (IoT). International Journal of Scientific Research in Computer Science, Engineering and Information Technology, 3(5), 450–457. https://doi.org/10.36227/techrxiv.12657158.v1
Aluri, A., & Palakurthi, R. (2011). The influence of demographic factors on consumer attitudes and intentions to use RFID technologies in the US hotel industry. Journal of Hospitality and Tourism Technology, 2(3). https://doi.org/10.1108/17579881111173749
Aromataris, E., Fernandez, R., Godfrey, C. M., Holly, C., Khalil, H., & Tungpunkom, P. (2015). Summarizing systematic reviews: methodological development, conduct and reporting of an umbrella review approach. JBI Evidence Implementation, 13(3), 132-140. https://doi.org/10.1097/XEB.0000000000000055
Ashton, K. (2009). That 'Internet of things' thing. RFID Journal, 22(7), 97–114.
Atzori, L., Iera, A., & Morabito, G. (2010). The Internet of Things: A survey. Computer Networks, 54(15), 2787-2805. https://doi.org/10.1016/j.comnet.2010.05.010
Breidbach, C., Choi, S., Ellway, B., Keating, B. W., Kormusheva, K., Kowalkowski, C., ... & Maglio, P. (2018). Operating without operations: How is technology changing the role of the firm? Journal of Service Management, 29(5), 809–833.
Cakar, K., & Aykol, Ş. (2019). Innovative service experiences of travellers visiting high-tech hotels: The case of Eccleston Square Hotel, London. Turizam, 23(3), 120-132. https://doi.org/10.5937/turizam23-22009
Car, T., Stifanich, L. P., & Simunic, M. (2019). Internet of Things (IoT) in tourism and Hospitality: Opportunities and Challenges. ToSEE–Tourism in Southern and Eastern Europe, 5, 163–175. https://doi.org/10.20867/tosee.05.42
Chamarti, A. (2016). Internet of things is making hotels smarter. Hotel Online. Retrieved from https://www.hotel-online.com/press_releases/release/the-internet-of-things-is-making-hotels-smarter
Cui, Y., Liu, F., Jing, X., & Mu, J. (2021). Integrating sensing and communications for ubiquitous IoT: Applications, trends, and challenges. IEEE Network, 35(5), 158-167. https://doi.org/10.1109/MNET.010.2100152
Gardašević, G., Veletić, M., Maletić, N., Vasiljević, D., Radusinović, I., Tomović, S., & Radonjić, M. (2017). The IoT architectural framework, design issues and application domains. Wireless personal communications, 92, 127-148. https://doi.org/10.1007/s11277-016-3842-3
Ghosh, A., Chakraborty, D., & Law, A. (2018). Artificial intelligence in Internet of Things. CAAI Transactions on Intelligence Technology, 3(4), 208–218. https://doi.org/10.1049/trit.2018.1008
Hecht, H., Mayier, M., & Perakslis, C. (2014, March). Pervasive connectivity: The thriving hotel of the future. In 2014 IEEE International Conference on Pervasive Computing and Communication Workshops (PERCOM WORKSHOPS) (pp. 357-363). IEEE. https://doi.org/10.1109/PerComW.2014.6815232
Hussain, F., Hussain, R., Anpalagan, A., & Benslimane, A. (2020). A new block-based reinforcement learning approach for distributed resource allocation in clustered IoT networks. IEEE Transactions on Vehicular Technology, 69(3), 2891-2904. https://doi.org/10.1109/TVT.2020.2965796
Kelly, E. P., & Erickson, G. S. (2005). RFID tags: commercial applications v. privacy rights. Industrial Management & Data Systems, 105(6), 703–713. https://doi.org/10.1108/02635570510606950
Khamesra, B., & Priya, N. (2017). IMPACT OF INTERNET OF THINGS (IOT) IN TERMS OF GUEST SERVICE SATISFACTION IN HOTEL INDUSTRY. World Journal of Engineering, 3(6), 220-233.
Kim, J. J., & Han, H. (2020). Hotel of the future: Exploring the attributes of a smart hotel adopting a mixed-methods approach. Journal of Travel & Tourism Marketing, 37(7), 804-822. https://doi.org/10.1080/10548408.2020.1835788
Maglogiannis, I., Iliadis, L., & Pimenidis, E. (Eds.). (2020). Artificial Intelligence Applications and Innovations. AIAI 2020 IFIP WG 12.5 International Workshops: MHDW 2020 and 5G-PINE 2020, Neos Marmaras, Greece, June 5–7, 2020, Proceedings (Vol. 585). Springer Nature. https://doi.org/10.1007/978-3-030-49190-1
McMullen, M. (2017). Checking In: The IoT Hotel Room of the Future [WWW Document]. IOT Solution Provider. Retrieved from https://www.iotsolutionprovider.com/smartbuilding/checking-in-the-iot-hotel-room-of-the-future.
Mingjun, W., Zhen, Y., Wei, Z., Xishang, D., Xiaofei, Y., Chenggang, S., ... & Jinghai, H. (2012, October). Research on the experimental systems for the Internet of Things major and application project. In 2012 3rd international conference on system science, engineering design and manufacturing informatization (Vol. 1, pp. 261-263). IEEE. https://doi.org/10.1109/ICSSEM.2012.6340722
Miorandi, D., Sicari, S., De Pellegrini, F., & Chlamtac, I. (2012). Internet of things: Vision, applications and research challenges. Ad hoc networks, 10(7), 1497-1516. https://doi.org/10.1016/j.adhoc.2012.02.016
Perwej, Y., AbouGhaly, M. A., Kerim, B., & Harb, H. A. M. (2019). An extended review of the Internet of Things (IoT) and its promising applications. Communications on Applied Electronics (CAE), 7(26), 8–22.
Shah, S. H., & Yaqoob, I. (2016). A survey: Internet of Things (IOT) technologies, applications and challenges. 2016 IEEE Smart Energy Grid Engineering (SEGE), 381-385. https://doi.org/10.1109/SEGE.2016.7589556
Shani, S., Majeed, M., Alhassan, S., & Gideon, A. (2023). Internet of Things (IoTs) in the hospitality sector: Challenges and opportunities. Advances in Information Communication Technology and Computing: Proceedings of AICTC 2022, 67-81. https://doi.org/10.1007/978-981-19-9888-1_6
Sharma, U., & Gupta, D. (2021, July). Analyzing the applications of Internet of Things in hotel industry. In Journal of Physics: Conference Series (Vol. 1969, No. 1, p. 012041). IOP Publishing. https://doi.org/10.1088/1742-6596/1969/1/012041
Skelia. (2018). How IoT Is Changing the Travel Industry Today and Tomorrow, Retrieved from https://skelia.com/articles/how-iot-is-changing-the-travel-industry-today-and-tomorrow
Sousa, P. J., Tavares, R., Abreu, P., Quintas, M., Reis, A., & Restivo, M. T. (2015, June). Wireless control and network management of door locks. In 2015 3rd Experiment International Conference (exp. at'15) (pp. 141-142). IEEE. https://doi.org/10.1109/EXPAT.2015.7463244
Sousa, C., Pereira, P., de Magalhães, S. T., Santos, L., & Santos, H. (2009). RFID: Big Brother Global?. In Proceedings of the 8th European Conference on Information Warfare and Security, Lisbon.
Turner, B. (2014). When Big Data Meets Big Brother: Why Courts Should Apply United States v. Jones to Protect People's Data. NCJL & Tech., 16, 377.
Vashi, S., Ram, J., Modi, J., Verma, S., & Prakash, C. (2017, February). Internet of Things (IoT): A vision, architectural elements, and security issues. In 2017 international conference on I-SMAC (IoT in Social, Mobile, Analytics and Cloud)(I-SMAC) (pp. 492–496). IEEE. https://doi.org/10.1109/I-SMAC.2017.8058399
Verma, A., & Shukla, V. (2019, February). Analyzing the influence of IoT in Tourism Industry. In Proceedings of international conference on sustainable computing in science, technology, and management (SUSCOM), Amity University Rajasthan, Jaipur-India. http://dx.doi.org/10.2139/ssrn.3358168
Weldhen, J. (2022). How the Internet of Things (IoT) benefits the hospitality industry, MEWS. Retrieved from https://www.mews.com/en/blog/iot-in-hospitality
Zhong, C. L., Zhu, Z., & Huang, R. G. (2015, August). Study on the IOT architecture and gateway technology. In 2015 14th International Symposium on Distributed Computing and Applications for Business Engineering and Science (DCABES) (pp. 196–199). IEEE. https://doi.org/10.1109/DCABES.2015.56
Published
2024-12-22
How to Cite
Hossan, F. (2024). EXAMINING THE REASONS AND POTENTIAL APPLICATIONS OF IOT TECHNOLOGY FOR THE HOTEL INDUSTRY IN BANGLADESH. International Journal of Business and Management Future, 10(1), 1-8. https://doi.org/10.46281/ijbmf.v10i1.2267
Section
Research Paper/Theoretical Paper/Review Paper/Short Communication Paper
Copyright (c) 2024 Farooq Hossan
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