Published: 2020-03-03

Research Paper/Theoretical Paper/Review Paper/Short Communication Paper

Young Consumer Green Purchase Behavior

Sohaib Zafar, Atif Aziz, Muhammad Hainf

1-12

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Price Discount and Retention of Customers of Pay Television Sector in Ekiti State, Nigeria

Hezekiah Olufemi Adetayo, Christie Folake Ogundipe, Sunday Adeniyi Olasehinde, Busola Deborah Omojuwa

13-19

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Pricing Strategies of Ambo Mineral Water from Producer and Sellers Perspectives’

Negash Geleta Etana

20-27

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A Study of the Determinants of Effective Relationship Marketing Practices on Organisational Growth in the Medium Sized Hotel Industry of Pakistan

Umair Zahid, Rizwan Tariq, Nosheen Maqbool, Mudassar Hussain, Junaid Khan, Patrice Seuwou

28-38

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Consumers Mobile Phone Brand Preferences of Local Made Brands to Global: Evidences from West Shoa Zone, Oromia Regional State, Ambo Town, Ethiopia

Negash Geleta

39-54

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